italiano · B2 · vocabulary · 4 minutes
Business and economic change
Distinguish revenue, profit, costs, investment, hiring, and competition.
Understand the choice
Business vocabulary must separate sales revenue from what remains after costs. Fatturato is revenue; utile is profit. Investment, hiring, growth, and competition describe different parts of strategy.
Core rule: Aumentare il fatturato, realizzare un utile, ridurre i costi, investire in, and assumere personale are business collocations.
Notice it in context
Nonostante l’aumento dei costi, l’azienda prevede di investire e assumere.
Despite rising costs, the company plans to invest and hire.
Nonostante takes the noun aumento; prevede di introduces coordinated investire and assumere.
Il fatturato cresce, ma l’utile diminuisce.
Revenue grows but profit falls.
Fatturato and utile contrast inflow and remainder.
La concorrenza spinge l’azienda a ridurre i costi e cercare crescita.
Competition pushes the company to reduce costs and seek growth.
Concorrenza, costi, and crescita form pressure and response.
What to remember
- Azienda and impresa both mean company/business.
- Assumere means hire, take on, or assume depending on object.
Common trap: Do not translate fatturato as profit; it is revenue before costs.